Luke Adams© 2011 Contact Me

Changing the world, one site at a time…

You will see some of my favourite and maybe not so favourite, but essential tools that my team and I use to keep on top of our every hectic businesses. Please visit from time to to time, as we add things when we get a chance.
Web Design
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This is the internet marketers Ideal Web Starter software. This WYSIWYG software is perfect to save costs on web design. It doesn't matter whether you need a single sales letter page, a large niche content site, a review site, a revenue generating AdSense site, an affiliate web site - or any other kind of web site; This software allows you to do it easily, without any technical or design knowledge needed. Anyone who has struggled with Dreamweaver or FrontPage is sure to appreciate the simplicity, yet robust, features. With hundreds of templates to choose from, fantastic SEO integration and a support forum that is packed full of content and ideas this is perfect for the PC user. Can run on Mac, but only on Parallels.
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Ok, Ill be lying If I say I love this. I dont. But thats not to say it isnt any good. Its just that I went down the XS pro route. 50,000 Facebook fans cant be wrong. This software is another plug and play website builder and has a huge following in the internet marketing field.
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If your looking at a generator of optin pages/squeeze pages then this this tool is ideal for your business. Based on the word-press platform the 10 template options included are perfect if you want enticing headlines and action scripts that can be set up in minutes. Plug in your auto-reponder and away you go. Not technical requirement needed, as training videos are excellent, guiding you every step of the way.
Utilities
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I’ve been using Evernote for a while to keep track of ideas and notes and in particular the hundreds of business cards I get from meetings. It can sometimes get a little difficult to manage all my data, but Ive found evernote a great way to have basic data and ideas hosted with quick easy access.

I looked into things like MindMap software, but I liked the simplicity and price Evernote, not to mention the image and iphone stuff. (I take a lot of pictures of whiteboards and business cards and Evernote helps me search through the text therein… sometimes).
Traffic
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When it comes to getting traffic and converting web pages and social media to paying customers use by business Wooshka. We simply monetize everything online. From getting 2000 Facebook fans, to getting sites to the first page of google, Wooshka do the lot. But importantly Wooshka only do the stuff where there is a visible return on investment. There is no point being on the first page of google of no one is searching for you. If you really are struggling with juggling, then give Wooshka a try and you will be free from all the web challenges, allowing you to concentrate to on your business.
Research Tools
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I love this tool. It will provide a general idea for the search frequency of terms (how popular a keyword is). The numbers provided by the tool should not be used as an exact measurement, but as a trending tool to divide lower traffic phrases from higher traffic phrases. It also shows competitive rates of the tool. Great for discovering your next niche.
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Quantcast is a great tool that you can use to find the demographics of your audience. This tool allows you to gather traffic statistics and demographics data for any existing sites on the Internet.
Small and moderate sized sites are not as well documented as are major authority sites. So think about this, you want to do an advertising campaign selling body building products. You go and find a top ranking website that already sells such products, enter the domain details and Qauntcast the tells you the age group of visitors to the competing top ranking site. How cool is that... so you can now advertise to that demographic only, saving you bundles in pay per click ads, whilst really homing in on your audience.
Merchant Accounts
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Alertpay is a Canadian company that has been around since 2004 and operates under the supervision of the Financial Transactions and Reports Analysis Centre of Canada (FINTRAC) and the Financial Crimes Enforcement Network (FinCEN). Alertpay can be a great alternative to Paypal. Just as Paypal, you only need to have an email address in order to send people money and the good thing here is that it is available in far more countries than Paypal. Importantly it is available in the US thus making it very attractive for people that are seeking to conduct business with US clients. And it also allows for Direct Sales structures, which Paypal does not like.
Social Media
For low cost high functional twitter tool, tweet adder is the one. Keeping on top of twitter can be like trying to wade through treacle. With a necessity to communicate regularly, set up and "auto responder" style system. Manage advertising and public relations client’s profiles as a twitter service. Use the program on an unlimited number of Twitter profiles with the Tweet Adder Platinum! Run Multiple Profiles Concurrently: Select the as many of your profiles as you wish, and the software will run through each account automatically and complete your automated tasks with one instance of the software open!

Hosting
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Hostgator is my favourite hosting company. This is based on 3 things. 1) its really cheap. 2) you have Cpanel... ill explain in a bit. and 3) its really reliable. Cheao is self explanatory. Cpanel is a must for Wordpress installation. You can of course do without both word-press and Cpanel, but if you ever want to install word-press, then Cpanel makes it a breeze.. trust me ive tried them all. Service; well what can I say. Not only is therei text chat support excellent, of the 5 years I've used them Ive only noticed the service down once. As I have over 300 domains, this is important to me.
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1&1.com is a giant web hosting company. and they have never let me down. They have almost 6 million customers and more than 2,400 employees, and in excess of 37,000 servers. Whilst not the cheapest, they are definitely an industry leader and a well supported and stable company in the web hosting industry. 1&1 offers a few main service types: domain registration, mail hosting, Linux hosting, Windows hosting, virtual private servers, dedicated servers, eshops, and Microsoft Sharepoint hosting. Having said not the cheapest, the company’s offerings are still quite inexpensive. There control panel and email set up is much easier than host gators, but word-press install is a pain in the ass.
Please note that some of the links on this site may be affiliate links, where I personally earn a commission should you ever choose to purchase the product or service. All products reviewed are being used in my business unless otherwise stated.